Featuring Customer Profiling, Merchandising Optimization and People Flow Control for Your Everyday Retail Settings

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February 19, 2021 – With continued advancements in the realm of A.I and next-generation video analytics (VA), GeoVision, a global provider of video surveillance and management solutions, presents its GV-AI Server, a retail solution featuring various smart VA features, including face recognition, age & gender detection, product attention, inventory monitoring, queue management, suspect & loitering detection and more.

Customer Profiling

Utilizing its Face Recognition feature, GV-AI Server can assist retail store managers in identifying key buyers effectively by recording their facial features for real-time recognition and transaction tracking. Subsequently, the operators can also be alerted of unwanted persons and/or VIP customers when they are recognized based on user-defined blacklists and whitelists to take the necessary actions.

Through the operating dashboard, sales clerks can get a glance of the day’s sales data so far, including visitor & transaction count, sales amount, day-to-day growth, as well as the sales distribution across different gender and age groups by GV-Server’s age and gender detection. With these data, they can then devise sensible sales & marketing strategies accordingly.

Merchandising Optimization

For merchandising, GV-AI Server can actively monitor the foot traffic of customers with a heat map display using its Product Attention feature. It can effectively single out popular products within the store. Not only that, its Short Inventory Alert can also promptly notify store managers for stock replenishment whenever an inventory shortage occurs.

Queue Management

To avoid any customer discontent from extended queuing or prolonged checkout time, while improving the shopping experience, GV-AI Server’s Queue Management can briskly alert the onsite staff when the checkout process is taking too long or there are too many people waiting in line.

Suspect and Loitering Detection

In terms of security, GV-AI Server can detect and identify suspicious and loitering events to trigger alarms for theft or other criminal activity prevention.

People Flow Control

As the Covid-19 pandemic continues to drag on, being able to competently control the people flow in a retail store has become one crucial aspect that cannot be overlooked. And GV-AI Server’s Human Counter feature and its support for GV-3D People Counter V2 do exactly that. It can count the numbers of people entering, exiting and staying in, to aid store managers in keeping the total number of customers within the store at any given time under control.

VMS Integration

For video surveillance recording, GV-AI Server can be combined with GV-VMS not only for detailed event analyses but also for criminal event backtracking.

Highlighted with comprehensive video analytics features, GV-AI Server is a retail solution aimed to optimize retail management in propelling businesses into this age of A.I. and beyond.

For more information, please visit the webpage or refer to GV-AI Server Datasheet.

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